by David I | Sep 5, 2017 | Developer News, DevRelate |
Evans Data put out a press release on August 23, 2017 that reported results of a recent cloud development survey. The report showed that almost half of all developers working in and/or deploying to a Cloud are deploying and delivering environmental configurations as instances of immutable architecture (46%) in development testing and production, with only slightly less (42%) doing the same with microservices according to Evans Data Corp’s newly released Cloud Development Survey.

In addition to those currently delivering environmental configurations as immutable architectures an additional 37% are experimenting with this technology but haven’t put it into production yet. As for microservices, an additional 34% are evaluating and 15% expect to experiment with microservices in the next year.
“There’s an obvious affinity between microservices and immutable architecture,” said Janel Garvin, CEO of Evans Data. “Containers in general as well as microservices can embrace immutability which enhances reliability and reduces the dependence on heavy weight installers and configuration management software. The developers are telling us the time for this evolution has come.”
The survey also showed that the most common types of applications that are containerized are Business to Business applications, followed by backend development, and while the vast majority of those who use containers use some kind of orchestration tools, the orchestrator that most use is the one that ships with the container software they use.
VMware, Pivotal, Google jointly announce PKS (Pivotal Container Service)
I attended VMWare’s recent VMWorld 2017 conference in Las Vegas. During the Tuesday morning keynote, Pat Gelsinger (VMware CEO), Michael Dell (Dell Technologies Chairman and CEO), Rob Mee (Pivotal CEO) and Sam Ramji (Google Cloud VP) were on stage to announce that the companies are working together to simplify the creation, deployment, orchestration and management of containers at enterprise scale.

Their work will allow enterprise developers to integrate “production ready” VMware vSphere, Google Container Engine, Bosh, Kubo and Kubernetes. During the keynote it was also announced that VMware and Pivotal were joining the Cloud Native Computing Foundation at the platinum level. Pricing and Availability information from the VMware press release: “PKS is expected to become available in calendar Q4 2017. Pricing details to be released upon general availability.”

Evans Data Cloud Development Survey 2017, Volume 1
The survey of developers currently developing in or deploying to the Cloud was fielded in June 2017 and provides a margin of error of 4.4%. The full 187 page report includes sections on Cloud Developer Demographics, Migrating to a Cloud, Containers, DevOps and the Cloud, Artificial Intelligence and Machine Learning, Mobile IoT and the Cloud, Security and Governance, and much more!
See the complete Table of Contents and Methodology here: Table of Contents

David Intersimone “David I”
Vice President of Developer Communities
Evans Data Corporation
davidi@evansdata.com
Blog: https://www.devrelate.com/blog/
Skype: davidi99
Twitter: @davidi99
LinkedIn: https://www.linkedin.com/in/davidi99/
by David I | Feb 13, 2017 | Conference, Developer Community, Developer Outreach, Developer Relations, DevRelate, Education |
Conferences are, and have always been, a mainstay of developer outreach and marketing. Developers like conferences, especially those with a lot of meaty technical sessions by the engineers that build the technology. Key benefits for attending developer conferences include the technical sessions by developers who know great tips and techniques. Developers attending conferences also mention the social aspects of a conference: the networking, social interaction, and discussion with other developers. Sometimes developers need to send their manager a “Conference Approval Letter”.
Most conferences are put on by vendors and concentrate on that vendor’s technology, platform, service, device, etc. You might think that conferences would only be put on by very large companies with breadth and depth to provide a full schedule of keynotes and sessions. Smaller companies might put on conferences that are shorter and with less sessions. Some companies will partner with a non-competing company to put on a conference. Other companies will piggy-back a conference on a larger industry event. In any case, developers attend conferences, and most attend more than two per year.
One of the conference to-do items that I’ve used in the past is to provide potential attendees with a template letter they can customize to convince their manager to allow them to attend the conference. The letter includes information about the event, what attendees will learn, what best practices and ideas will be brought back, what contacts will be made, and how attending will help their company, employees, products and customers.
As an example of what a request to attend a conference template letter might look like, I have created a sample email/letter/memo for our upcoming 13th Annual Evans Data Developer Relations Conference.

Template Email/Letter/Memo Requesting Approval to Attend a Conference
Here is a draft email/letter/memo you can use to request approval to attend the 13th Annual Evans Data Developer Relations Conference, March 27 & 28, 2017 at the Crowne Plaza Hotel in Palo Alto, California
Subject: Request for Authorization to attend the 13th Annual Evans Data Developer Relations Conference
I would like your approval for me to attend the 13th Annual Evans Data Developer Relations Conference, March 27 & 28, 2017 at the Crowne Plaza Hotel in Palo Alto, California. The conference features two days of keynotes and sessions by leading executives and directors of Developer Relations and Advocacy programs for top technology companies in the world. This is a conference unlike any other, developer relations experts from leading companies in the software, telecom and web markets will come together to discuss best practices and reveal the techniques behind their success!
At the conference I will learn developer outreach best practices, tips & advice, and other aspects of running a world class developer relations program from the business side (program ROI, the connection between developer programs and company revenue, budgeting for/costs of developer programs, how to get an organization’s commitment of internal resources, etc.) to the marketing side (techniques for recruitment, awareness tactics, community loyalty building programs, legal/privacy and global privacy considerations, conducting a privacy audit, internationalizing a US-based developer program, etc.), and much more.
During the conference I will have ample opportunity to network with top developer relations program managers, ask specific questions that can help our developer outreach plans and learn “The Art of Evangelism” from Guy Kawasaki, the chief evangelist of Canva, board of trustees member of the Wikimedia Foundation, a brand ambassador for Mercedes Benz USA, executive fellow of the Haas School of Business (UC Berkeley) and former chief evangelist of Apple.
Who will be attend:
- VPs, CTOs, and CEOs
- Business Development Managers & Directors
- Managers & Directors of Developer Programs
- Product Marketing Managers & Directors
- Marketing Managers
- Technology & Developer Evangelists
- Products Managers
- Research Managers
- Corporate Communications Managers
- Heads of Developer Marketing
If you approve my attendance before December 31, 2016 I can take advantage of the super early bird pricing and save our company $400. If you approve before January 31, 2017 I can save $300 on the full conference price of $1295.
Thank you in advance for considering this opportunity for me to attend this unique conference. Please let me know if you need additional information about the conference. You can find additional information, conference schedule, speaker list and companies planning to attend on the conference web site at https://evansdata.com/drc/2017/
I look forward to your reply.
Sincerely,
[Your Name Here]
PS: There is also a pre-conference Developer Relations Boot Camp that can additionally prepare me for the two day conference. The Evans Data Corporation’s Developer Relations Boot Camp provides a solid foundation on which I can build or enhance our developer program. Concentrated sessions in this one-day instructional program provide the insight and actionable information I can use to build our brand and establish strong relationships with our developer community.
The combination of an experienced boot camp faculty and Evans Data developer research will guide:
- Careful consideration regarding the reasons why developers seek out and participate in developer programs
- The most effective means of reaching out to them
- How you can leverage social media to greatest effect.
At the end of the day I will leave with a certificate of completion as well as the knowledge and confidence to create, enhance and run a world class developer program.
Other “need to convince your boss?” example conference template letters
Here are a few additional examples of template letters that conferences have provided for their target attendees.
Do you have developer conference manager approval template letters?
If you have your own template manager approval letters that you provide to your program members, send me an email with the link or text.

David Intersimone “David I”
Vice President of Developer Communities
Evans Data Corporation
davidi@evansdata.com
Blog: https://www.devrelate.com/blog/
Skype: davidi99
Twitter: @davidi99
LinkedIn: https://www.linkedin.com/in/davidi99/